1. About This Privacy Notice
This Privacy Notice applies to the FarmHub website and its marketplace features. FarmHub handles personal information with consideration for applicable Philippine data privacy requirements, including the Data Privacy Act of 2012 (Republic Act No. 10173).
It is intended to describe the current FarmHub system in clear terms. It does not create unsupported legal guarantees or replace rights and obligations provided by applicable law.
2. Information We Collect
Depending on how you use FarmHub, the system may process:
- Account information: full name, email address, contact number, address, account type, account status, and registration details.
- Farmer information: farm or shop name, farm description, farm location, profile image, and verification or proof documents.
- Marketplace information: product listings, product and profile images, product location, product class or grade where used, price, stock, unit, and minimum order quantity.
- Transaction information: orders, order items, quantities, prices, delivery option, delivery address, order notes, order status, and association transaction-fee records.
- Communication information: messages between Farmers and Traders and message attachments.
- Feedback information: ratings, reviews, comments, and the related product and order information.
- Technical and session information: essential session information used to maintain login state, role access, and required application state.
Passwords are used for authentication but are not intended to be displayed as readable information. FarmHub does not claim to collect GPS location, advertising profiles, biometric data, or payment-card details unless a future feature specifically introduces them.
3. How We Use Your Information
- Create and maintain FarmHub accounts.
- Review Farmer and Trader registration requests and support account verification.
- Allow Farmers to list products and manage availability, pricing, and stock.
- Allow approved Traders to browse products and place orders.
- Process and manage orders, delivery coordination, order status, and related records.
- Support authorized Farmer-Trader messages and order-specific communication.
- Display ratings and reviews where the current marketplace view makes them available.
- Provide authorized analytics, market-price references, and forecasting features.
- Calculate and track Association transaction-fee records separately from Farmer product revenue.
- Protect accounts, validate submissions, investigate issues, and operate and improve FarmHub.
Saved PSA/OpenSTAT market-price information is reference and market data. It is not personal information belonging to FarmHub users.
4. Farmer Verification Documents
Farmers may submit proof documents during registration or account review. These documents are used for verification and administrative purposes and are not intended for public display.
Access to verification information is restricted to authorized Admin personnel through protected account-management functions. FarmHub does not describe or publish private document locations on this page.
5. Information Visible on FarmHub
Public visitors may see available product information such as product name, category, product image, grade where provided, price, unit, stock-related information, minimum order quantity, location, and marketplace ratings or reviews displayed by the public product pages. Public visitors are not intended to see private verification documents.
Approved Traders may see information needed to browse, purchase, and coordinate orders, including relevant Farmer and product details.
Farmers may see Trader and order information required to fulfill their own orders and communicate about them.
Authorized Admin personnel may access information needed for verification, moderation, analytics, Association fee management, and platform administration.
6. Orders and Association Transaction Fees
FarmHub stores transaction records needed to calculate and track the 1% Association Transaction Fee. The fee is paid by the Trader and recorded separately from the Farmer's product revenue.
Authorized Admin personnel may view fee balances and payment or remittance status. Farmers may view their own applicable Association fee records. A Farmer is not given access to another Farmer's fee records through the intended application views.
7. Messages and Attachments
Farmers and Traders may communicate about valid marketplace orders. Messages are stored as part of the platform, and users may send supported attachments subject to application validation.
Conversation access is limited by participant and order authorization rules. Message attachments are served through protected access checks; FarmHub does not claim that messages are end-to-end encrypted.
8. Ratings and Reviews
Traders may submit feedback for eligible completed purchases. Ratings and comments may be shown with products where the current system makes them visible, together with the associated marketplace feedback information. Public product views may show a partially masked reviewer name for privacy; these reviews are not presented as fully anonymous.
9. How Information Is Shared
FarmHub shares information only as needed for marketplace operation and authorized use. Depending on the feature, recipients may include the Farmer or Trader involved in a transaction, authorized Admin personnel, and infrastructure or service providers needed to operate FarmHub.
FarmHub is hosted using Microsoft Azure infrastructure for deployed environments. FarmHub does not sell users' personal information as part of its marketplace operation.
10. How We Protect Information
FarmHub uses technical and organizational safeguards designed to protect information. These include password hashing, role-based access checks, session-based authorization, server-side validation, parameterized database operations, restricted verification-document access, protected message attachments, and upload validation.
Hosted environments are intended to use HTTPS, and application error handling is designed to present general user-facing messages rather than raw exception details. No online system can be guaranteed completely secure.
11. Password and Account Security
FarmHub stores passwords using secure hashing rather than readable plaintext. Users should keep their login credentials confidential and should notify the FarmHub administrator if they believe an account has been misused.
Approved Farmers can change their password from the Farmer Profile page after providing their current password. Self-service Forgot Password recovery is not described here as an active FarmHub feature.
12. Data Retention
FarmHub retains personal and transaction information for as long as reasonably necessary to operate accounts, maintain transaction history, support security and administrative requirements, and meet applicable obligations.
Certain order, fee, message, feedback, and security records may need to remain after normal account use ends. FarmHub does not promise immediate deletion of every transaction or security record.
13. Your Privacy Rights
Subject to applicable Philippine privacy law and legitimate operational requirements, you may have the right to:
- Be informed about how your information is processed.
- Request access to personal information held about you.
- Request correction of inaccurate or incomplete information.
- Raise a privacy concern or complaint.
- Request deletion or erasure where legally and operationally applicable.
- Object to certain processing where applicable.
These rights may be subject to verification, lawful exceptions, and the need to retain legitimate transaction or security records.
14. Privacy and Account Requests
For access, correction, account, privacy questions, eligible deletion requests, or privacy complaints, contact FarmHub through the official contact details on the Contact page.
FarmHub currently uses the public project contact information shown there. A dedicated privacy contact may be configured later without changing the principles in this notice.
15. Cookies and Sessions
FarmHub uses essential session state to maintain logged-in sessions, identify the current account for protected pages, enforce role access, and preserve required application state. This notice does not claim the use of advertising cookies or behavioral tracking.
16. Service Providers
FarmHub may rely on infrastructure and service providers needed to run the application. Microsoft Azure is used as hosting and database infrastructure for deployed environments. FarmHub does not currently describe Google Analytics, Meta Pixel, advertising networks, or similar services as part of its system.
17. Changes to This Privacy Notice
FarmHub may update this notice when features, data handling, or privacy practices change. The latest update date will appear near the top of this page. Users should review the notice from time to time.
18. Contact FarmHub
For questions about this Privacy Notice or FarmHub account information, use the contact details provided on the FarmHub Contact page.
Current public contact details include the FarmHub project email and phone number displayed there. Please do not include passwords or other sensitive credentials in a contact request.